social
strategy
Challenge
The Oregon Wheat Growers League was established in 1926 as the nation's first wheat commodity organization. Today, it serves as a multifaceted association representing its members through lobbying, communications, and research. A crucial aspect of their success lies in delivering clear and compelling communications to members, policymakers, and the general public. Rushlight was enlisted as part of the team to help craft and share stories through social media and PR, ensuring the organization stays true to its brand while engaging the public with captivating narratives and clear communications.
Solution
Rushlight collaborates with the League on an ongoing basis to share captivating stories through their magazine, social media channels, and media placements. Since forming a partnership, Rushlight has assisted in driving page growth, enhancing brand awareness, and unifying their brand narrative.
